Founded in 2015
An Italianization of "sunny" - Sunnei is a menswear label founded in Milan, aimed at contemporizing existing ideas of Italian "fashion" and style. Founders, Simone Rizzo and Loris Messina, are poised to create a collection that focuses on their takes on playfulness and pragmatism, whilst upholding an entirely made-in-Italy ethos. What was first conjured as a line of thoughtful basics, has rapidly readied itself for the runway. The synergy of sportswear, Milanese tailoring and signature Sunnei panache, has helped to carve out a lane of its own since its genesis in 2015.