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Women Men Objects Editorial


From New York, USA
Founded in 2014

DDUGOFF, designed by Daniel DuGoff, is a New York-based menswear label launched recently in 2014. DDUGOFF looks to fill a void in the modern man’s wardrobe, designing garments that he likes to call "unbasic basics". Taking the essentials and making them special – clean shapes such as t-shirts, sweatpants, and sweatshirts in fine yet easy to wear fabrics – DDUGOFF lies halfway between going to work and staying at home because realistically that’s how we live and dress.


Daniel Dugoff graduated from the college of architecture at Washington University in St. Louis. After honing his understanding of the industry at Patrik Ervell, Derek Lam and Marc Jacobs, Daniel now takes his stripped-down yet fanciful approach to DDUGOFF.

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