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Women Men Objects Editorial

Y-3

From Tokyo, Japan
Founded in 2002

The Y stands for Yohji Yamamoto. The 3 represents Adidas's three signature stripes. The - signifies the bond between the two. The collaboration between renowned Japanese fashion designer Yohji Yamamoto and the authentic sports brand Adidas has revolutionized the industry and created a new category within fashion. Adidas represents sports, and Yohji Yamamoto represents design, both symbolize true craftsmanship and together they continue to develop the future of sportswear. With an emphasis on form and movement, Yohji Yamamoto's signature design aesthetic is combined with traditional Japanese tailoring.

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